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About

Clarity for the
AI era of search.

Datavision is the advisory practice of Paul Masterson, an Ireland-based web infrastructure, security, and compliance specialist with 30 years of hands-on experience — including a long tenure as recognised online technology lead at Ireland's leading retail group.

We help Irish organisations become AI ready, stay compliant, and remain visible as the web shifts from blue links to AI-generated answers. We combine automated analysis with hands-on expertise to audit what's wrong — and fix it.

Why we exist

The way people find information is changing faster than most websites can keep up. A site can rank well on Google and still be invisible to ChatGPT. It can look fine to a human and be unreadable to an AI crawler. It can be technically sound and still fall foul of GDPR, cookie consent obligations, or emerging AI governance requirements.

Datavision exists to surface those blind spots — across three lenses: technical web compliance, AI readiness, and generative-search visibility — and turn what we find into action.

What you can expect

A focused engagement, a clear report, and measurable improvement:

  • A prioritised, plain-English findings report
  • Concrete fixes with before/after evidence
  • Direct access to the person doing the work
  • No long lock-in contracts
Qualifications & certifications

Credentials behind the work

Thirty years of practice, backed by formal training across security, privacy, AI governance and systems.

Cybersecurity & Compliance

  • NIST Risk Management Framework — DoD (InfoSec)
  • NIST Cybersecurity Framework
  • Cybersecurity Compliance Framework, Standards & Regulations — IBM
  • Information Systems Auditing, Controls and Assurance — University of Hong Kong

Data Privacy & Architecture

  • IBM Data Privacy for Information Architecture
  • IBM Data Topology

AI Governance & Strategy

  • AI Strategy and Governance — Wharton School of Business
  • Trustworthy AI for Healthcare Management — Politecnico di Milano
  • Professional Certification in Applied AI — IBM
  • The AI Ladder: A Framework for Deploying AI in your Enterprise — IBM

Systems & DevOps

  • Red Hat Systems Architecture — Global Knowledge
  • DevOps Engineer
How we think

Principles

AI readiness first

Being found by Google is no longer enough. We audit and prepare your site for the engines people actually ask now — ChatGPT, Perplexity, Google AI Overviews.

Compliance without jargon

GDPR, cookie consent, and AI governance obligations explained plainly and implemented properly.

Evidence over opinion

Every recommendation is backed by data you can verify, not vague best-practice hand-waving.

Fix, not just find

Anyone can hand you a list of problems. We close the loop and ship the fixes.

Plain English throughout

Reports a stakeholder can read, not a wall of jargon and red cells.

Work with Datavision

Tell us what you're trying to achieve. We'll tell you the truth about where you stand.